OK, so when I’m not writing blog posts about clowns or attending lectures at school, I’m usually up to something more exciting. This time, my major project was a competition. Or two.
A few days ago I gave a short presentation on a branding meetup in school about the never-ending battle between Burger King and McDonald’s. I don’t know what all the involved ad agencies and marketing departments smoke to get this high every now and then, but I have to admit I’m truly fascinated by the way these two jump at each other’s throats.